Should Your Sellers Refresh Before Listing?

The Best ROI Updates Every Realtor Should Know

As a real estate professional, you’ve walked into enough listings to know: first impressions sell homes. But too often, potential buyers walk into outdated spaces that feel like a project—when they’re hoping for move-in ready.

That’s where a targeted refresh makes all the difference.

At RenoVision, we specialize in helping realtors like you prep listings with high-ROI improvements that maximize value, without full remodels or project headaches.

Here’s a breakdown you can share with clients—or use to guide your listing prep conversations.

What Buyers Want: Clean, Updated, Move-In Ready

In today’s market, buyers are more visual, more budget-conscious, and less interested in “fixers.” Minor cosmetic issues become negotiation points—or worse, they lead to lost offers.

Best Pre-Sale Updates for ROI

1. Interior Paint

  • Cost: $2,500–$6,000
  • ROI: Up to 150%
  • Neutralize bold colors (whites, soft greys, greige)
  • Makes the home feel newer, brighter, and larger

2. Flooring Updates

  • Cost: $4,000–$9,000
  • ROI: 100%+
  • Replace tired carpet or tile with vinyl plank or engineered hardwood
  • Consistent flooring helps flow and increases perceived value

3. Lighting & Hardware

  • Cost: $1,000–$2,500
  • ROI: 80–100%
  • New light fixtures = modern, updated feel
  • Cabinet pulls, doorknobs, and faucets should all match in finish and style

4. Kitchen Refresh (Not Remodel)

  • Cost: $5,000–$15,000
  • ROI: 85–100%
  • Repaint cabinets, upgrade counters, replace dated appliances
  • Clean, functional kitchens win buyers without overinvesting

5. Bathroom Updates

  • Cost: $3,000–$7,500
  • ROI: 75–90%
  • New vanities, mirrors, and light fixtures go a long way
  • Reglazing tubs and tile can modernize without demo

6. Curb Appeal

  • Cost: $1,500–$4,000
  • ROI: 100%+
  • Paint the front door, add mulch, refresh the landscaping
  • First impressions begin at the mailbox

What Not to Recommend

  • Full kitchen/bath remodels unless absolutely necessary
  • High-end finishes in mid-market homes
  • Trendy custom colors or design risks

Quick Reference: Pre-Sale Refresh Checklist for Realtors

Use this list during listing prep or share with sellers who need a little help seeing what today’s buyers expect:

Paint

  • Light, neutral tones
  • Touch up trim and baseboards
  • Eliminate bold accent walls

Flooring

  • Replace dated tile or carpet
  • Use consistent color/finish in main areas
  • Deep clean grout or refinish hardwoods

Lighting & Hardware

  • Swap fixtures to modern styles
  • Match metals across knobs, pulls, and faucets
  • Update exterior lighting

Kitchen

  • Refinish or repaint cabinets
  • Upgrade to quartz or stone-look laminate counters
  • Add tile backsplash
  • Declutter and depersonalize

Bathrooms

  • New vanities, mirrors, and faucets
  • Reglaze tubs/showers
  • Clean caulk and grout
  • Add fresh towels and neutral accessories

Curb Appeal

  • Pressure wash driveway and entry
  • Paint the front door
  • Refresh mulch and trim shrubs
  • Replace faded numbers or mailbox

Staging

  • Declutter and depersonalize
  • Use neutral, light-colored linens
  • Consider professional or virtual staging
  • Keep decor minimal and clean

Partner With RenoVision

We’re your behind-the-scenes listing prep team in Sarasota and Manatee counties.

  • Fast cosmetic updates—no full remodels
  • Affordable design packages
  • No project management stress on you or your client

Let us help you win listings, reduce days on market, and close at stronger prices.

Excited to transform your home?

Let's bring your vision to life. Get in touch today to begin your design journey.